ruumz, Malaysia’s leading local online social networking portal has just launched yet another innovative service and this time it is designed specifically for the mobile phone. ruumz has developed a one-stop mobile portal, which showcases not only the key features that ruumz offers, but also free for public web applications and a listing of the top mobile sites for Malaysians.Launched recently in August 2009, m.ruumz.com caters for a variety of handsets and mobile browsers, including the iPhone’s Safari browser, the popular Opera Mini browser, and browsers in Sony Ericsson, Nokia and other popular phones.
“This mobile site offers useful, interesting and entertaining services and applications to just about anyone with an internet-enabled mobile phone”, said James Chong, Chief Executive of ruumzNation. “Our aim is for m.ruumz.com to be the top next-generation mobile site in Malaysia, by not only providing useful and relevant content, but also by presenting the best user experience available out there at the moment for mobile phones and portable devices.”
The applications that are freely accessible on m.ruumz.com by the public include arguably the most comprehensive mobile movie application to date, with the latest movie releases, showtimes, synopsis and more, searchable by movie and by cinema.
One of the most popular applications in m.ruumz.com currently is P1’s Malaysian Film-Makers’ Showcase presents 15Malaysia, or P1MFS for short, where m.ruumz.com is the only mobile site where users can view all 15Malaysia trailers, full films, biography of the directors and participate in the 15Malaysia group – all through their mobile phone.
Another hot application with overwhelming response is the “Solat Time” application, which shows “break fast” and sahur times for every single state and zone in Malaysia for the month of Ramadhan.
For music fans, there are 10 free ruumz.FM online radio channels available, ranging from the Bling! Show hosted by Ross and the Fly Guy, to the top English, Chinese and Malay tracks.
ruumz members (ruumzsters) can access even more features on m.ruumz.com – keep up to date with what their friends in ruumz (ruumates) are up to, send direct messages, view blogs & pictures, chat with other ruumzsters and more.
In addition, m.ruumz.com is the first next-generation mobile site to launch a mobile application developer programme, where independent third party developers can build applications for m.ruumz.com and have it hosted for free. Developers will also be able to earn revenue through m.ruumz.com’s own Application Store in the near future, where mobile applications and content can be purchased via ruumz’s online virtual currency, “Blings!”
“When we designed m.ruumz.com, we kept in mind that the most important factors were the interface and user experience, in addition to content & services that would appeal and be useful to the majority of mobile phone users. We wanted a mobile site that we ourselves, the ruumz team, would want to use on a daily basis” concluded James. “Our vision is to have m.ruumz.com as a favourite bookmark in all mobile phones in Malaysia, and this is just the first step.”
